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《网站分析白皮书（站长版）》WORD版上线

在百度站长平台高端沙龙徐州站自由讨论阶段就有站长提出过，百度统计看起来功能蛮多的，可是我们也仅仅是用它查查一些简单数据，怎么才能充分利用好百度统计工具呢？百度站长平台能不能给一些培训呢？关于这个需求，站长学堂的工作人员一直放在心上，现在终于有时间在【官方文档】版块推出百度商业市场部撰写的《网站分析白皮书（站长版）》WORD版。该白皮书是百度统计产品团队针对当前国内的互联网环境，参考国内外互联网专家的经验，总结了先进的网站分析方法论，其中内容并不着眼于高大全的百科全书式说教，而是针对中国互联网特殊环境，从流程、思路到分析手段介绍基础网站分析方法论，辅以实战案例说明，力求把这些来源于实战的方法让广大网站运营分析者再应用到实际网站运营中去。《网站分析白皮书（站长版）》大致内容如下：

序言

网站分析的概念和意义

流量分析原理

网站分析指标

网站分析流程

网站分析思路

网站分析方法

百度统计简介

《网页分析白皮书（站长版）》最早首发于百度文库，但由于是PDF版本，限制了其在站长圈内的传播，今天百度站长平台将WORD版整理奉上，希望能给广大站长提供一些便利。需要说明的是，该白皮书还有“推广版”，感兴趣的读者可以在【学堂同学汇】内的《网站分析白皮书（站长版）》讨论帖中留言，站长学堂会根据读者的意愿决定是否将“推广版”整理奉上。

来源：百度搜索资源平台百度搜索学堂

Public @ 2009-02-26 16:02:48

百度搜索资源平台-站点验证图文详解

铛铛铛敲黑板，居然还有站长不懂如何在平台进行站点验证，学堂君特邀版主hscd521给大家带来站点验证的图文详解。搜索资源平台为站点提供三种验证方式：文件验证、html标签验证、CNAME验证。最为常见的就是文件验证，也是比较简单方便的一种方法。1、文件验证（1）登录百度搜索资源平台——点击用户中心——点击站点管理——添加网站（2）输入需要验证的网址https站点重点关注：输入需要验证的网址的时候，

Public @ 2012-04-11 16:02:10

百度搜索上线关于补充站点名称的公告

百度搜索发布了关于补充站点名称的公告：根据用户反馈和持续优化搜索的需要，百度搜索即日起支持用户在搜索结果中补充站点名称。补充站点名称功能可以让用户对搜索结果中出现的某个页面，特别是品牌、机构或知名网站的某个页面进行站点名称的补充，提高了搜索结果的准确性和用户体验。同时对于站长来说，可加强品牌的认知和展现。例如，用户在搜索“百度”时，能够通过补充站点名称的方式明确表示想要查询百度知道或者百度

Public @ 2023-06-20 10:00:14

百度搜索资源平台-关于移动索引量数据异常的公告

近日平台索引量工具进行统计升级，升级中出现移动索引量数据波动，数据波动最快于今晚恢复。关于本次数据索引量数据升级，特此公告如下：1、索引量数据变化，并不影响网站流量2、如网站此期间出现网站流量异常，请网站尽快自查网站其他方向，关于流量异常的追查方式请参考：《网站流量异常，如何正确反馈》3、网站如在平台工具使用中遇到问题，请在反馈中心进行反馈。来源：百度搜索资源平台

Public @ 2020-10-01 16:06:07

站点属性

站点属性是指网站特有的属性或特征，包括但不限于以下几个方面： 1. 内容类型：网站的内容类型可以是新闻、娱乐、教育、商业等，不同的内容类型在网站设计和运营方面都有差异。 2. 受众群体：网站的受众群体可以是年轻人、中年人、老年人，也可以是某个特定群体，比如学生、白领等，这些人群的需求和喜好都不同，需要制定相应的策略。 3. 栏目设置：网站的栏目设置直接影响到用户的访问体验和信息获取效率，需要

Public @ 2023-04-26 04:50:16

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[ DB ] CONNECT:[ UseTime:0.023872s ] mysql:dbname=briline.net;host=106.14.77.182;port=3306;charset=utf8
[ SQL ] SHOW COLUMNS FROM `ob_article` [ RunTime:0.017141s ]
[ SQL ] SELECT * FROM `ob_article` WHERE `id` = 3764 LIMIT 1 [ RunTime:0.016271s ]
[ EXPLAIN : array ( 'id' => 1, 'select_type' => 'SIMPLE', 'table' => 'ob_article', 'type' => 'const', 'possible_keys' => 'PRIMARY', 'key' => 'PRIMARY', 'key_len' => '4', 'ref' => 'const', 'rows' => 1, 'extra' => NULL, ) ]
[ SQL ] select * from `ob_article_tongji` where category_id=12 and mark_type='cate' order by times desc limit 15 [ RunTime:0.016485s ]
[ EXPLAIN : array ( 'id' => 1, 'select_type' => 'SIMPLE', 'table' => 'ob_article_tongji', 'type' => 'ALL', 'possible_keys' => NULL, 'key' => NULL, 'key_len' => NULL, 'ref' => NULL, 'rows' => 608, 'extra' => 'Using where; Using filesort', ) ]
[ SQL ] select * from `ob_article_tongji` where category_id=12 and mark_type='tags' order by times desc limit 100 [ RunTime:0.016593s ]
[ EXPLAIN : array ( 'id' => 1, 'select_type' => 'SIMPLE', 'table' => 'ob_article_tongji', 'type' => 'ALL', 'possible_keys' => NULL, 'key' => NULL, 'key_len' => NULL, 'ref' => NULL, 'rows' => 608, 'extra' => 'Using where; Using filesort', ) ]
[ SQL ] select * from `ob_article_tongji` where category_id=12 and mark_type='tags' order by rand() limit 30 [ RunTime:0.017213s ]
[ EXPLAIN : array ( 'id' => 1, 'select_type' => 'SIMPLE', 'table' => 'ob_article_tongji', 'type' => 'ALL', 'possible_keys' => NULL, 'key' => NULL, 'key_len' => NULL, 'ref' => NULL, 'rows' => 608, 'extra' => 'Using where; Using temporary; Using filesort', ) ]
[ SQL ] SELECT * FROM `ob_article` WHERE `id` = 3764 LIMIT 1 [ RunTime:0.016178s ]
[ EXPLAIN : array ( 'id' => 1, 'select_type' => 'SIMPLE', 'table' => 'ob_article', 'type' => 'const', 'possible_keys' => 'PRIMARY', 'key' => 'PRIMARY', 'key_len' => '4', 'ref' => 'const', 'rows' => 1, 'extra' => NULL, ) ]
[ SQL ] update `ob_article` set views=views+2 where id=3764 [ RunTime:0.019529s ]
[ SQL ] SELECT COUNT(*) AS tp_count FROM `ob_article` WHERE `category_id` = 12 AND `cate` = '威海百度搜索资源平台' AND `status` <> -1 LIMIT 1 [ RunTime:0.023378s ]
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[ SQL ] SELECT * FROM `ob_article` WHERE `category_id` = 12 AND `cate` = '威海百度搜索资源平台' AND `status` <> -1 ORDER BY rand() LIMIT 0,2 [ RunTime:0.044885s ]
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[ SQL ] SELECT COUNT(*) AS tp_count FROM `ob_article` WHERE `category_id` = 12 AND `tags` = '威海百度搜索资源平台' AND `status` <> -1 LIMIT 1 [ RunTime:0.022748s ]
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[ SQL ] SELECT * FROM `ob_article` WHERE `category_id` = 12 AND `tags` = '威海百度搜索资源平台' AND `status` <> -1 ORDER BY rand() LIMIT 0,2 [ RunTime:0.040519s ]
[ EXPLAIN : array ( 'id' => 1, 'select_type' => 'SIMPLE', 'table' => 'ob_article', 'type' => 'ALL', 'possible_keys' => NULL, 'key' => NULL, 'key_len' => NULL, 'ref' => NULL, 'rows' => 8035, 'extra' => 'Using where; Using temporary; Using filesort', ) ]

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